Mumbai: Godrej Client Merchandise Restricted (GCPL) has forayed into the newborn care class with its new launch – ‘goodnessme’, a premium vary of ‘toxin free’ licensed merchandise constructed from natural substances for child pores and skin.
Meant for the little ones between 0-2 years, ‘goodnessme’ consists of a variety of non-public care and residential care merchandise for infants which are Licensed COSMOS Natural by ECOCERT, France – one of many world’s largest natural certification organisations, the model introduced on Wednesday.
The vary contains quite a lot of merchandise in a number of SKU’s like child cleaning soap, child oil, child lotion, multipurpose child cream, child head-to-toe wash, and so on- all licensed natural, affirmed the model
“There are child care manufacturers that provide secure, no toxins, pure method, however none of them provide the higher-order good thing about ‘organics’, a transparent white area,” mentioned GCPL CEO – India & SAARC, Sunil Kataria on this launch. “As we foray into child care area with ‘goodnessme’, our model stands out from the remainder. From ingredient sourcing to product formulations, to manufacturing processes, to even our product labels, the brand new skincare vary has gone by way of essentially the most rigorous certification course of laid down by ECOCERT.”
Being a digital-first model, it has launched the brand new merchandise solely on on-line portals together with the model web site, and throughout on-line marketplaces like Amazon, Flipkart, and FirstCry.