THE BETTER LIFE YOU DESERVE ACCORDING TO LG


ENGLEWOOD CLIFFS, N.J., Dec. 14, 2021 /PRNewswire/ — LG Electronics (LG) at the moment unveiled a vigorous video that includes John Legend, the award-winning artist and new LG SIGNATURE model ambassador, to kick off LG’s participation in CES 2022. Set to the theme The Higher Life You Deserve, the roughly 30-second teaser video invitations company to LG World Premiere on January 4 at 8 a.m. (PST), LG’s official announcement occasion at CES.

Singing to his particular vacation tune, You Deserve It All, Legend invitations everybody to affix LG at CES to expertise the improvements that allow them to stay the higher lives they deserve. At its first LG World Premiere, LG followers and followers who go to LG’s CES web site and world YouTube channel will see and listen to in regards to the firm’s imaginative and prescient for shifting ahead to satisfy the most recent life-style challenges.

In keeping with the brand new format of CES for 2022, LG is combining bodily and digital parts to ship a brand new expertise to interact extra individuals globally. Using superior digital and augmented actuality applied sciences, LG’s plan is to seamlessly join guests in Las Vegas in addition to world wide to expertise the distinctive advantages of its newest improvements and the singular imaginative and prescient that unites all of them.

“At present’s shoppers need to stay simpler, extra fulfilling lives and that is what drives LG to innovate each single day,” stated Lee Jeong-seok, head of LG Electronics’ International Advertising and marketing Middle. “We look ahead to displaying at CES how LG could make that doable, how life could be made higher even with the challenges all of us face each day.”

All are invited to expertise LG World Premiere for themselves by visiting www.LG.com/CES2022 on January 4 starting at 8 a.m. PST.

About LG Electronics USA
LG Electronics USA, Inc., based mostly in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics, Inc., a $56 billion world innovator in know-how and manufacturing. In the US, LG’s concentrate on Innovation for a Higher Life is exemplified by a variety of progressive residence home equipment, residence leisure merchandise, cellphones, industrial shows, air-con techniques, photo voltaic power options and car parts. The “Life’s Good” advertising theme encompasses how LG is devoted to individuals’s happiness by exceeding expectations at the moment and tomorrow. LG is a 2020 ENERGY STAR® Companion of the Yr-Sustained Excellence. www.LG.com.

SOURCE LG Electronics USA



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